I couldn't confirm everything I planned to research. I checked Etsy's official tag rules: up to 13 tags, each up to 20 characters. I also checked the Seller Handbook's advice on titles. My search tool hit its usage limit before I could do two things:
- Title and materials limits: I couldn't confirm the 140-character title limit or the 13-item materials limit on an official Etsy page. Everything below stays well under both.
- Buyer wording: I couldn't look at public listings to see how buyers word their searches. The keywords come from your inputs, Etsy's own examples (it names "gift for her" as a good tag) and common phrasing for this kind of product.
If you'd like either one checked more closely, you can use your one free change request.
Etsy SEO Pack: Fig & Cedar Soy Candle
1. Keyword strategy (short)
- Primary keyword phrase: fig and cedar soy candle
- Supporting phrases:
- Product type: fig candle, cedar soy candle
- Material or style: hand poured candle, amber jar candle, woodsy candle
- Occasion or recipient: gift for her, housewarming gift, thank you gift, birthday candle gift
- Season: cozy fall candle
- Feature: personalized candle
Strategy: Start with exactly what the candle is (fig and cedar soy candle), since Etsy advises sellers to lead with the words that best describe the item. The tags then bring in your gift buyers (housewarming, birthday, thank-you, "gift for her"), people shopping for fall, and people searching for your Lavender Sage scent and the personalized label. I left out "organic" and "luxury" as you asked. I also left out vague single words like "candle" or "fall," which Etsy's own guidance calls weaker than short phrases.
2. Title
- Recommended title (99):
Fig and Cedar Soy Candle, Gift for Her, Woodsy Fall Scent, Hand-Poured 9 oz Amber Jar, Housewarming - Alternate A, gift angle (74):
Fig and Cedar Candle Gift for Her, Boxed Housewarming or Thank You Present - Alternate B, style or feature angle (106):
Fig and Cedar Soy Candle, Woodsy Not-Sweet Scent, Cotton Wick, 9 oz Amber Jar, Optional Personalized Label
No title repeats a word. Character counts include spaces.
3. The 13 tags
| # | Tag | Characters | Why it's here |
|---|---|---|---|
| 1 | fig and cedar candle | 20 | Exact scent and product, matches the title |
| 2 | fig candle | 10 | Short version shoppers may type for the scent |
| 3 | cedar soy candle | 16 | Covers the second scent note plus wax type |
| 4 | gift for her | 12 | Phrase you asked for; Etsy uses it as an example of a good buyer-minded tag |
| 5 | housewarming gift | 17 | Your top gifting occasion |
| 6 | thank you gift | 14 | Your third gifting occasion |
| 7 | birthday candle gift | 20 | Birthday occasion, phrased as a candle search |
| 8 | cozy fall candle | 16 | Fall decorators and seasonal shoppers |
| 9 | woodsy candle | 13 | Style or scent-profile search |
| 10 | amber jar candle | 16 | Popular look; matches your jar |
| 11 | hand poured candle | 18 | How it's made (from your description) |
| 12 | personalized candle | 19 | Your +$4 custom label option |
| 13 | lavender sage candle | 20 | Your second scent variation |
Copy-paste line: fig and cedar candle, fig candle, cedar soy candle, gift for her, housewarming gift, thank you gift, birthday candle gift, cozy fall candle, woodsy candle, amber jar candle, hand poured candle, personalized candle, lavender sage candle
4. Listing description
Our fig and cedar soy candle smells like a cozy cabin with a bowl of ripe figs on the table: warm, woodsy and refreshingly not sweet. Hand-poured in a 9 oz amber glass jar, it's an easy gift for her (or a well-earned treat for you).
We're a two-person studio in Vermont, which means we know a thing or two about long, chilly evenings. Each candle is poured by hand, finished with a hand-stamped kraft paper label, and tucked into a little gift box with tissue, so it shows up ready to give. No wrapping skills required.
DETAILS
- Wax: 100% soy wax
- Fragrance: fragrance oil blend (phthalate-free)
- Wick: cotton
- Jar: 9 oz amber glass with black metal lid
- Jar size: 3.2 in wide x 3.5 in tall
- Burn time: about 50 hours
- Label: hand-stamped kraft paper
- Packaging: gift box with tissue
SCENTS AND PERSONALIZATION
Choose your scent: Fig & Cedar, Lavender Sage, or Unscented.
Want a custom label line? Add up to 30 characters for +$4.
How to order:
1. Pick your scent from the dropdown.
2. Choose whether to add the personalized label.
3. If yes, type your text (up to 30 characters) in the personalization box. Double-check spelling, because we'll print it exactly as written.
GIFTING
Made for housewarmings, birthdays and thank-yous, or for anyone easing into fall decorating season. Every candle already ships in a gift box with tissue.
CARE / USE
- On the first burn, let the wax melt all the way to the edges.
- Trim the wick to about 1/4 inch before each light.
- Burn on a heat-safe surface, away from drafts, kids and pets.
- Never leave a burning candle unattended.
SHIPPING & POLICIES
[Processing time: X business days]
[Shipping method and carriers: ...]
[Returns and exchanges: ...]
[Personalized items policy: ...]
Tap the heart to save this one for later, and message us anytime with questions. We love candle talk.
(About 325 words.)
5. Extra fields to fill in
Category and attributes. These are all suggestions; confirm each one against Etsy's dropdowns.
- Category: Home & Living > Home Décor > Candles & Holders > Candles (suggestion)
- Wax type or material: Soy (suggestion)
- Scent: Fig / Woody / Cedar, whichever options Etsy offers (suggestion)
- Color: Amber / Brown, and Black for the lid if allowed (suggestion)
- Occasion: Housewarming, Birthday, Thank You (suggestion)
- Holiday: Thanksgiving, only if it fits how you market it (suggestion)
- Style: Rustic / Minimalist, pick what matches your photos (suggestion)
- Room: